5 Most important SEO trends you should know
1. Get
Ready for Voice Search
The uses of
digital technology increases day by day like Google Home or Apple's Siri,
Amazon's Alexa, the need for online users to search everything on the internet
just using voice commands will also increase daily. This will change the
behavior of internet users. According to google survey, young generation age
between “13 to 19” using voice search on their smartphones daily. According to
COMSCORE prediction in 2020 around 50% search queries will be made by voice. No
one wants to type long questions on their smartphones. Nowadays users prefer
using voice search instead of typing their queries. If you want to beat your
competitors try to using voice command feature in your website.
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2. Quality Backlinks
In 2019
backlinks will continue to be an important source of SEO to deliver
high-quality traffic on the website. If you have the highest quality content on
your website, traffic should come automatically via backlinks. As one of the
important SEO techniques, quality backlinks provide easy ways of increasing
their search traffic and rankings on Search engine result page. Only high
quality backlinks needed to generate for SEO and increase your website traffic.
According to
google quality content is King and backlinks are queen. Search engine result
page cannot well optimize without good content, on-page. In the digital world,
content is divided into many parts or a mixture of written, audio information, graphical and videos.
What you can do:-
Create the best quality content on the website for
particular topics. Your content should give your target audience exactly the
added value they are looking for.
4. Make your website mobile-friendly
SEO experts put most of their efforts to optimize the
desktop sites. But nowadays desktop sites are no longer valuable for SEO. The
reason behind is that most of the users prefer
using smartphones to search shop online or services. Therefore the site needs
to be mobile-friendly in order to increase the experience of your users.
5. Understand
your audience and Do keyword research
Finally, you need to understand what your
audience use keywords for Search terms. Then start doing keyword research. Key
research is the best way of understanding the behavior of users, topics, and
terms. Your audience use for searching with the help of tools like SEMrush, Google
search console, Ahrefs keywords explorer, Google keyword planner, Keyword
everywhere, can be helpful for keyword research. Put your keywords in these
tools and find monthly search volumes, keywords suggestion, and related search terms.
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